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Sherwin-Williams color reference

Iron Ore (SW 7069) by Sherwin-Williams

#434341

A gray screen color with a gray (balanced undertone) reading and LRV 5.6. Not sure it's the exact color your local store carries? Here's the closest match at each of the other four brands.

Hex
#434341
RGB
67, 67, 65
HSL
60°, 1.5%, 25.9%
Lab D65
28.35, -0.44, 1.21
LRV
5.6 estimated
Undertone
gray (balanced undertone)

In a room

Where this color can work

Iron Ore has enough depth for exterior accents, media cabinetry, or a dramatic bedroom wall, yet its softened charcoal character can feel less abrupt than a pitch black. It benefits from contrast: light plaster, warm timber, brushed metal, or a clearly lighter adjacent wall. In shaded exposures it can read almost black, while direct sun uncovers more gray. Paint a generous board and move it around the room before committing, especially near cool stone or blue-tinted glass.

Not affiliated with any paint brand. On-screen colors are approximations compiled from public references; verify with a physical swatch.

Cross-brand shortlist

Three nearby values in every other palette

Lower ΔE2000 values are closer screen approximations. They are not paint-formula conversions.

Within Sherwin-Williams

Similar, lighter, and darker

Provenance

Recorded source

Saveable reference

Color and closest-match card

Iron Ore (SW 7069) Sherwin-Williams swatch with closest matches
Use this card as a sampling shortlist; compare physical swatches before choosing paint.

FAQ

Questions about Iron Ore

How light or dark is Iron Ore?

The listed LRV is 5.6. Higher LRV values reflect more light, but room exposure and finish still affect how open or deep the color appears.

Why are three cross-brand choices shown?

Small source-value differences can change the order of near neighbors. Three candidates create a practical sampling shortlist without claiming a guaranteed one-to-one conversion.

Can a store color-match Iron Ore from this page?

Use the original Sherwin-Williams code SW 7069 when possible. The displayed hex and RGB values are screen references and should not replace a physical sample or store formula. In this library, the nearest cross-brand screen value is Onyx PPG1011-7 by PPG at ΔE 1.291.

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